We specialize in delivering actionable insights and comprehensive market research services for small businesses.
You need accurate, actionable intelligence to navigate market complexities, identify opportunities, and drive sustainable growth. We are a leading B2B market research agency specializing in providing businesses like yours with critical data and analysis.
Web analytics is the cornerstone of online marketing research, providing a wealth of data about how users interact with your website and digital platforms. By analyzing metrics such as page views, bounce rates, and conversion paths, we uncover patterns that reveal what’s working and what’s not.
Social media platforms are a goldmine of customer insights. Through social media listening and sentiment analysis, we monitor online conversations about your brand, industry, and competitors to gauge public perception and identify emerging trends.
Online surveys and feedback tools allow you to gather direct input from your target audience. Whether it’s customer satisfaction, product feedback, or market preferences, these tools provide quantitative and qualitative data to inform your strategies.
Our custom market research solutions address your specific needs, ensuring you receive actionable insights that drive growth, innovation, and competitive advantage.
Not sure where to start? Schedule a free 30-minute consultation with our experts to discuss your challenges and explore potential solutions.
Book Your ConsultationWe leverage industry-leading tools to deliver accurate, reliable, and impactful research outcomes.
SurveyMonkeyA powerful tool for collecting customer feedback and conducting quantitative research. Design tailored surveys to gather relevant insights, utilize built-in AI and statistical analysis for deeper understanding and access instant feedback to make timely decisions.
SEMrushAn all-in-one market intelligence platform specializing in competitive analysis and SEO research. Identify emerging market opportunities, analyze competitor strategies and positioning and optimize campaigns based on real-time performance data.
QualtricsAn enterprise-level experience management platform for gathering customer and market insights. Forecast trends and customer behaviors, gather feedback across email, social media, and web platforms and visualize data for quick strategic decision-making.
TableauA leading data visualization and business intelligence tool for analyzing market research data. Present complex data in a visually engaging format, connect multiple data sources for comprehensive insights and monitor trends and make data-driven decisions instantly.
Switzerland
CEO & Co-founder of Testasy
"O16 Labs ultimately delivered a working product, allowing me to launch a unique service worldwide. The team was quite responsive, transparent and supportive throughout. They all worked really hard and fast, demonstrating amazing ability to deliver market-ready MVP swiftly"
greece
Digital Communications Director, Bet Comrade
"O16 Labs worked tirelessly and consistently throughout the project collaboration, always ensuring high-quality outcomes. The team is always responsive, available and effortlessly accommodates to concerns and queries, thus providing top-tier assistance. Their skills, responsiveness and impeccable communications surpassed clients' expectations."
Spain
Founder of DocuDoc
"The outcome of partnering with O16 Labs has been highly favorable. The team is agile and utterly collaborative from a project management point of view. Internal stakeholders were impressed by the service provider's patience and professionalism."
Pakistan
Director of Technology from a Digital Marketing Agency
"Thanks to the work from O16 Labs, the client reached a whopping 200,000 downloads just within two months and secured 10,000 active monthly users. They communicated actively and effectively via Slack and Trello. Their transparency and project management styles have been hallmarks of their work."
Washington
Co-founder and CEO of Vibecoin
O16 Labs have all it takes to meet clients' expectations in terms of process and delivery timelines. The team remained highly responsive and offered expert consultancy on app development. Their ability to listen and adapt to clients' suggestions is highly plausible, allowing them to further extend their expertise in blockchain development."
Dallas, Texas
Director of Patient Advocacy, Overwatch Digital Health
"Ever since O16 Labs took over the project, deliverables have been outstanding. The team is well-versed, fully-prepared and actively participates in meetings. Their sense of urgency and grasp on a project is fantastic."
Market research is the key to understanding your target audience, identifying market gaps, and developing a winning strategy. Follow our 5-step guide to conducting effective market research and set your tech startup up for success.
We will identify your research objectives, such as understanding your target audience's needs and pain points, analyzing your competitors' strengths and weaknesses, identifying market trends and opportunities, having clear objectives will help you stay focused and ensure your research yields actionable insights.
Our digital consultants and technical experts, leverage advanced engineering, AI and data science to build and scalable solutions, future-proof digital platforms, and more.
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We understand that startup consultancy is complex and can raise many questions. Here are answers to some of the most common queries we receive from businesses like yours:
